About Us
#FeelTheJourney, #LiveTheGame
Sports are more than a competition. They are both love and hate, joy and sadness, surprise and expectation, calm and anger, satisfaction and disappointment… Almost every feeling you can think of is contained in sports. Think of your favorite sports moment? How did you feel? Now, think of the worst? How was it? They are emotions. We want you to experience that, live, whenever you want.
We are a group of tech professionals that saw the opportunity to improve the experience of fans traveling to sports events. And yes, we’re also die-hard fans. You can check our team here.
Our origins
One day, two friends were discussing how one of them had been invited to see an NFL game in the U.S. What caught their attention wasn’t just the game—it was how the entire trip was planned: airport pick-ups, some group dinners and some help with the reservations. But everything was small scale, only available to a few, and everything in a travel package with a lack of transparency about the costs. It really felt like a missed opportunity for so many passionate fans. So after ping-ponging some ideas then came the vision of a world where any fan, no matter where they were from, could not only watch on-site their favorite teams but also immerse themselves in the culture, traditions, and energy of the city. A place where fans didn’t just buy tickets—they created memories. And from that vision, Premiere Fans was born, designed to give every sports lover the ultimate, personalized travel experience, combining the excitement of the game with the unforgettable moments that surround it.
“A friend was getting married in Boston. We were also celebrating our anniversary and I gave him tickets for a Yankees-Red Sox game. It turned out that it was Derek Jeter’s last game at Fenway Park. How can I put it? He was happy when his nephews were born, but that’s the only time I saw him cry of joy.” .
-Karine L
Our mission:
To bring the best personalized experiences to fans traveling to sports events, ensuring transparency and control to create everlasting memories.
“I was a grad student at UT Austin in 2010. The Rangers were in the World Series for the first time and there was no way I would miss that. I bought one ticket, rented a car and lodged in a cheap motel. All that cost my entire month’s allowance. I would do it again and again and again.I still keep my ticket as one of my most precious possessions.” .
-Roberto R.
Our Vision:
We believe that events have the power to create unique and meaningful moments. We want to be the place to go for all fans over the world to live such experiences.
“I can’t wait to take my babies to the stadium in a couple of years. There are so many memories I want to create with them and make a tradition for the whole family to see Real Madrid every weekend. Hopefully they will do that one day with their families too.” .
-Francisco R.
Upscaling the emotions - Our Fan Kit
A messy experience turned into a precious memory gave birth to our Fan Kit.
Francisco, one of the founders, was super excited to see the Buffalo Bills live. They were playing the Patriots and it would be his only chance to see Tom Brady play his favorite team. He wanted to live the full experience: visit the iconic spots where Bills fans gathered, try the famous Buffalo wings at the original restaurant, and experience the camaraderie of the city’s football culture.
However, the logistics were more challenging than expected—finding the right places, organizing transportation, and managing the time before and after the game all took away from the joy of being there.
He stayed at a Hotel popular among Home Fans, where things quickly became chaotic. The hotel was flooded with rowdy Bills fans, many of them drunk and celebrating loudly. The normally organized staff seemed overwhelmed by these “30-something kids”, creating a chaotic environment. Used to smoother hotel check-ins, he found himself in a situation where even presenting his name and passport didn't speed things up. This chaotic experience led him to think about how fan experiences could be improved with better organization and personalized support.
Then, on game day, something unforgettable happened. As the game came to an end, a Bills player tossed his winter hat to his wife. Not only Francisco was touched with the experience of watching his team, but the joy of catching that small token was immense. It turned into a memory that would last a lifetime.
That’s when Francisco realized something crucial: fans don’t just want tickets to the game, they want an experience—one that’s easy to navigate, filled with special moments, and creates memories that last forever. From that memory the Fan Kit was born.
The Fan Kit is designed to enhance every trip with personalized recommendations for iconic fan spots, memorabilia that makes fans feel part of something bigger, and logistical support that takes the stress out of travel. The Fan Kit ensures that every fan’s journey to an event is about more than just the game—it’s about creating their own lasting memories, just like that weekend in Buffalo.
“As a sport lover, I've been lucky traveling the world going to the best sports events like NBA Finals, Stanley Cup Final, El clasico in Spain, NFL games, MLB games, Champions League and following the Green Bay Packers to Lambeu Field (I literally cried) or even England and Brazil. I know how difficult is to make this plans but at the end nothing compares to the emotion of being there in the stadium.” .
-Jose Luis R.
Our Values:
EXPERIENCE - TRANSPARENCY - TRUST - DEDICATION - EFFORTLESS - INCLUSION
What is important for us?
Create Unforgettable and Everlasting Memories: We create unique experiences that leave lasting memories, from the moment of booking to the thrill of the event and the discovery of the city.
Provide Transparency and Trust: We offer clear, competitive pricing and ensure the authenticity of tickets and services, giving customers peace of mind.
Craft Personalized VIP Experience: Tailored trips with concierge-level service, allowing fans to fully customize their journey while receiving VIP treatment.
Make Things Easier: We simplify the travel planning process, offering everything in one place, while helping fans make the most of their time at the event and the city.
Include Everyone: Our services are designed for all fans, making sports events accessible to everyone: families, groups of friends, couples, and anyone who wants to attend live events.